Programmable Soda

The ways we help your business perform better.

Every engagement is tailored, but most projects fall into six core service areas. Each one is focused on a clear business outcome – more enquiries, smoother operations, stronger trust, reduced risk, smarter ecommerce, or ongoing support.

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Six ways we move the needle for you.

These services can be booked individually or combined into a roadmap. Start where the impact is highest for your business today, then expand as momentum builds.

Lead generation & conversion

Generate more enquiries and sales

Turn an under-performing website into a dependable enquiry engine. We combine CRO audits, conversion-focused UX, and sharp messaging so more of your existing traffic raises a hand, books a call, or requests a proposal.

  • – Conversion and funnel audits that uncover friction and leaks.
  • – High-converting landing pages and lead flows built around your sales process.
  • – Messaging and value propositions that make it obvious why you are the safe choice.
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Internal tools & automation

Streamline operations and eliminate bottlenecks

Replace scattered spreadsheets and manual workarounds with a single, well-designed operational backbone. We design portals, dashboards, and workflows that keep work flowing and teams aligned.

  • – Custom business portals that give the right people the right view of the data.
  • – Workflow automation that reduces handoff errors and follow-up fatigue.
  • – Integrations between the tools you already use, so information moves automatically.
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Ecommerce optimisation

Sell smarter online

Give shoppers a faster, more confident path from discovery to checkout. We focus on performance, product discovery, and checkout UX so more sessions turn into higher-value orders and repeat customers.

  • – Lightning-fast storefronts that feel great on mobile as well as desktop.
  • – Navigation, search, and merchandising tuned to how your customers actually browse.
  • – Product, cart, and checkout experiences that reduce drop-off and build basket size.
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Brand & experience

Strengthen your brand and trust

Present a clear, confident brand wherever people meet you online. We bring together visual identity, UI design, and content hierarchy so your site looks the part and feels trustworthy from the first scroll.

  • – Brand-aligned UI design that still respects usability and accessibility.
  • – Layouts and content hierarchy that guide visitors, not overwhelm them.
  • – Microcopy and visual details that build credibility with the right audience.
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Engineering & platforms

Reduce technical risk and speed up delivery

Stabilise fragile systems so your team can ship faster with less stress. We focus on pragmatic modernisation, guardrails, and automation – not endless rewrites or theoretical architecture diagrams.

  • – Technical and architectural audits that expose real risks and bottlenecks.
  • – Roadmaps that sequence improvement work alongside product delivery.
  • – Testing, CI/CD, and environment hardening that make safe releases the default.
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Ongoing partnership

Keep everything running smoothly

Once the foundations are in place, we can stay on as a long-term partner – keeping your platform fast, secure, and aligned to what the business needs next.

  • – Managed hosting, monitoring, and proactive maintenance.
  • – Security updates and technical housekeeping you never have to chase.
  • – A roadmap of continuous improvements instead of big, disruptive rebuilds.
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Not sure where to start?

Share what you are trying to achieve and we will map your goals to one or more of these services – whether you need a single project, an overhaul, or a long-term partner.

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