Programmable Soda

Small Business Website Pricing

Clear Pricing. No Surprises. No Ongoing Lock-In.

You should know the investment range before a call. These packages help you choose the right scope and budget early.

Check your fit Back to small business websites

Fixed-cost package options

Starter

$1,200

Best for tradies who need a fast, quote-ready starter website aligned with current promotion offers.

  • One-page conversion-focused tradie website
  • Mobile-first layout with click-to-call and quote CTA
  • Suburb/service coverage section for local trust
  • Basic on-page SEO setup and Google Business Profile alignment
  • Lead form setup with email notifications

Growth

$4,500

For businesses needing custom design, stronger positioning, and tighter SEO/SEM alignment.

  • Custom visual design aligned to your business positioning
  • Expanded page architecture (typically 5 to 10 pages)
  • SEO intent mapping for priority services and locations
  • SEM landing page strategy with conversion-focused layouts
  • GA4 and lead event tracking setup for campaign feedback
  • Message and offer framework focused on qualified enquiries

Expansion

$8,500

For businesses ready for higher-grade web design, deeper optimisation, and selected native feature replacement.

  • Premium custom design system and advanced UX refinement
  • Advanced SEO architecture across services, locations, and intent clusters
  • SEM funnel support including offer pathways and tracking model
  • Native lead capture and nurture workflows to reduce external tool reliance
  • Replacement of selected SaaS functions (e.g. basic Mailchimp-style list flows) with native solutions
  • Process automation for enquiries, tagging, and follow-up handoff
  • Performance, analytics, and optimisation baseline for ongoing growth

Package prices above are fixed and GST-inclusive for the listed scope. Any optional extras are quoted separately.

Included in every package

  • Discovery and scope confirmation before build starts.
  • Mobile-responsive delivery and cross-device QA checks.
  • Core technical setup and production-ready deployment.
  • Conversion-focused CTA placement and lead pathway structure.
  • Launch checks for forms, links, and tracking baseline.

What changes final price

  • Total page count and content complexity.
  • Brand depth and design customisation requirements.
  • Copywriting and content preparation support needed.
  • Existing website migration or redesign constraints.
  • Third-party tools and tracking setup requirements.

Quick package chooser

Choose Starter

If you need a sharp, fast tradie site now and want the lowest entry point for live lead capture.

Choose Growth

If you need custom design, stronger SEO foundations, and SEM-ready landing structure for better lead quality.

Choose Expansion

If you need higher-grade design and want to reduce selected third-party SaaS costs with native workflow features.

Tradie websites

Compare inclusions built for local quote generation.

Redesign an existing site

If your current site is dated, we can modernise it with a clear scope.

Pricing FAQs

Are these fixed prices or estimates?

These package prices are fixed for the listed scope. If you request additional features outside the package scope, we quote those separately before any work starts.

Can we start with one package and upgrade later?

Yes. Many clients launch quickly with a focused package and then add pages or capabilities as results and priorities evolve.

Do we get locked into ongoing fees?

No. The packages are designed to avoid long-term lock-in. Ongoing support is optional and scoped separately.

How do we choose the right package?

Choose based on how many services or locations you need to communicate, and how much conversion depth you need on day one.